In South Korea, with the rapid growth of the kidult and adulkid markets, it seems that the line between kids and adults has been blurring. Let’s discuss these two trends in this blog post. Continue reading
Shopping
Treasure Hunt in Seoul’s Flea Markets!
If you like shopping and want to go on a treasure hunt at weekends, Seoul’s flea markets are must-go places for you. In this blog post, let’s talk about some of Seoul’s well-known flea markets. Continue reading
Korean-style shopping channel – TV home shopping
Although the TV home shopping concept (i.e., telephone ordering in response to advertisements or marketing programmes on the TV) started in the U.S., South Korea has become one of the biggest home shopping markets in the world. Home shopping was introduced into South Korea in 1995 and currently the major players are CJ O Shopping, GS Shop, Lotte Home Shopping, Hyundai Home Shopping and NS Home Shopping. TV home shopping industry has benefited from the efficient logistics and parcel delivery service and the widespread access to cable TVs and smartphones in South Korea. Furthermore, the Korean home shopping operators have developed a Korean-style TV home shopping model which is different from their western counterparts. Continue reading