Trends associated with individualism in South Korea

You may have heard a lot about the group mentality among Koreans which is heavily influenced by Confucianism.  However, recently, there has been a rise of individualism in the Korean society, especially among the younger generations.  There is an increasing number of people in South Korea who live alone and do a lot of activities alone, e.g., eating out, drinking, watching movies, etc.  In my blog post dated 12 March 2017, I have talked about the rise of solo economy which is associated with individualism. In this blog post, let’s talk about two more trends associated with individualism in South Korea.

Untact Marketing for Shopping

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Other Lego-related stuff in South Korea

Apart from “The Art of the Brick” exhibition for Lego artworks (in my blog post dated 19 November 2017) and the Lego jelly blocks (in my blog post dated 4 June 2017), there are also other Lego-related stuff in South Korea which you can try out. Let’s talk about them in this blog post. Continue reading

Something unique to South Korea

I’m just back to Hong Kong from a short trip to Seoul.  When travelling to another country, you may discover the local version of something that is sold only in that country – South Korea is no exception.  During my trip to Seoul, I discovered something that is unique to South Korea – let’s share them in this post. Continue reading

Let’s try the sweet treats in Seoul!

If you have a sweet tooth, you will surely like South Korea.  Koreans love desserts so you can find a lot of desserts cafes in South Korea.  In this post, let me talk about some dessert cafes in Seoul which offer sweet treats good for both your eyes and taste buds. Continue reading

Interesting things about Insadong in Seoul

If you have visited Seoul before, it is very likely that you have already gone to Insadong (인사동) since it is a popular tourist spot well-known for traditional Korean arts & crafts, workshops, galleries, restaurants and tea houses, some of them are housed in remodeled hanoks (i.e., the traditional Korean-style houses).  When I studied Korean in Seoul, Insadong was one of my favourite places for spending my weekends in a relaxing way – I liked to read books while having the traditional Korean tea in one of the tea houses there.  Let me share some interesting things about Insadong in this post. Continue reading

Let’s go eating in Korea’s specialty food streets!

Today, I would like to write about something that the readers and I like very much – Korean food.  I have previously written a post on Korea’s specialty markets, which specialize in certain types of products.  In this post, let me talk about some specialty food streets in Seoul which specialize in certain types of Korean food.  These food streets are conveniently located and are within 5-15 minutes walk from the subway stations. Continue reading